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Parsippany, NJ?Safilo sunwear was featured in a segment called "Sunsational Shades," part of the program "E!'s Sizzling Summer Preview" on the E! cable network.
Shot at the Beverly Center in Los Angeles, the segment featured Eden Wexler, manager of public relations for Safilo USA, commenting on the hottest sunglass trends.
Wexler noted six key sunwear trends: red hot (red is the new black), military chic, bare essentials (the white retro look), modern glam (oversized frames for women), logo nouveau (iconic logos encrusted with gems), and artistic elements (cutouts, sculpted shapes, and abstract details).
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