Gerber Coburn hires new marketing pro

March 15, 2005

South Windsor, CT—Beatriz Gutierrez has been named executive director of marketing for Gerber Coburn. She will be responsible for product management and marketing communications, as well as other marketing activities, according to company President Clement Patry.

Before joining Gerber, Gutierrez spent 7 years with General Electric, where she earned her Six Sigma Certification and last held a Master Black Belt position at GE Financial Assurance, where she led process improvement and change management initiatives in the operations area of the business.