Author | L. Neal Freeman, MD, MBA,FACS

Dr. Freeman, president and founder of CPR Analysts, Melbourne, FL. He is a practicing ophthalmic plastic surgeon and a certified specialist in physician coding.

Articles

Poor corporate governance makes business headlines

Business publications have been dominated recently by stories of corporate tricks, distortions, falsehoods, and a wide variety of other malfeasance. Corporate governance is thus receiving attention like never before. It has been a topic of major concern at the executive, legislative, and judicial branches of government as well as in society at large.

Effective positioning enhances practice success

A pillar of a successful marketing plan is effective positioning. The lack of "punch" in a given marketing effort is frequently due to fogginess in this area.

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