There are essential components to a budget for your practice-rent, utilities, and staff wages to name a few. But there should also be another section in your budget for marketing.
Joy Gibb, ABOC
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Joy L. Gibb, ABOC began her optical career in 1986 and has managed an independent retail opticianry and owned a mobile optical service. She currently oversees the optical dispensary for Daynes Eye and Lasik in Bountiful, Utah. In addition, she often con
Articles by Joy Gibb, ABOC
In her latest blog, Joy Gibb, ABOC, writes how ophthalmologists can fight UPP at the source-your patients.
In her latest blog, Joy Gibb, ABOC, solves the much avoided topic of handling your most stubborn patients.
In her debut Blog, Joy Gibb, ABOC, encourages physicians to daydream with their team to create their ideal practice.
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Latest Updated Articles
- Daydreaming of the perfect practice
Published: March 21st 2015 | Updated:
- Mystery solved: Handling hotheaded patients
Published: June 13th 2015 | Updated:
- Combatting UPP at the source
Published: July 25th 2015 | Updated:
- Tips to get more bang for your buck and increase referrals
Published: October 3rd 2015 | Updated:
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