Features & benefits

Selling eyewear

When you present eyewear to your patients, educate them by explaining the features and the benefits of each selection.

Frames

Titanium benefits–Enhanced comfort leads to extended wear, minimalist look, hypoallergenic, and long life with superior strength.

Surgical stainless steel features–Combines light weight and strength for comfort and durability. Safilo provides high-quality surgical stainless that is 100% nickel-free and corrosion-resistant.

Surgical stainless steel benefits–Hypoallergenic, lightweight, and easy to work with when adjusting.

Optyl features–Thirty percent lighter than plastic acetate and there are no plasticizers to dry out. High memory, exceptional durability. Molded frames are available in unique colors, patterns, and textures.

Optyl benefits–Comfortable, with high durability. No need for frequent adjustments. Hypoallergenic. Beautiful multitonal colorations.

Lenses

Trivex material–Combines excellent optics, impact resistance, and ultra-lightweight qualities in a single lens.

Transitions lenses–Provide "healthy sight in every light." They do everything a clear lens does, plus darken outdoors in proportion to the intensity of UV light.

Polarization–Technology that reduces glare, making polarized lenses well suited for driving safely in bright sunlight.