To mark the silver anniversary, conference organizers have planned a host of new improvements and courses to benefit attendees. This year, more than 60 new courses have been added to a schedule covering more than 220 unique concepts including clinical care, new technologies, patient care, and practice management.
One highly anticipated addition to the continuing education (CE) program is the Management and Business Academy (MBA), created by CIBA Vision and Essilor and endorsed by the American Optometric Association. The day-and-a-half program, which kicks off the conference, comprises 10 hours of classroom instruction that will provide proven techniques, from effectively managing staff and finances to developing patient loyalty and boosting referrals.
In addition to the MBA courses, VEE will be offering CE courses in conjunction with a number of other organizations, including the Ocular Surface Society of Optometrists, the Optometric Council on Refractive Technology, the Optometric Nutrition Society, and the Optometric Retina Society. For those attendees preparing for the board certification exam, VEE will introduce 21 hours of review courses specifically designed to provide comprehensive preparation.
Attendees also can look forward to a new breakout of course content. This year, the CE program will be divided into interest areas, making it easier for attendees to select courses focused on a particular topic or to create an educational strategy that combines sessions from multiple areas.
CE program highlights
Expand business solutions, such as managing people, processes, and expenses through MBA, Visionomics, boot camps, and e-technology courses. Some topics will include:
Through the medical/clinical course offerings, attendees can advance their clinical knowledge with hands-on technical practice, case history reports, and the latest advances in treatment strategies. Topics will include:
Keep up with the latest in optical technology. Learn about new exam instrumentation and treatment strategies, how the technologies work, optimal patient selection, what to present to patients, and how best to implement these new technologies within your practice. Topics will include:
See the latest in contact lenses. Topics will include:
Navigating the show
Conference organizers not only have increased floor signage, but also have seized technology to help attendees better navigate the show floor.
The new online "My Show Planner" helps attendees prepare for the show by allowing them to search exhibitors and products and create agendas. It also syncs with the new Vision Mobile Smartphone application, which also provides the ability to explore exhibitor show specials and navigate the show with an interactive interface.