Editor’s Note: Welcome to “Let's Chat,” a blog series featuring contributions from members of the ophthalmic community. These blogs are an opportunity for ophthalmic bloggers to engage with readers with about a topic that is top of mind, whether it is practice management, experiences with patients, the industry, medicine in general, or healthcare reform. “Let's Chat” continues with this latest piece by Cynthia Matossian, MD, FACS. The views expressed in these blogs are those of their respective contributors and do not represent the views of Ophthalmology Times or MJH Life Sciences
Patients in need of surgical procedures may experience difficulty coming to terms with the costs that accompany them.
For practices that offer out-of-pocket or private-pay procedures such as premium IOLs and thermal pulsation therapy (LipiFlow, Johnson & Johnson Vision), it is important to figure out who is going to have the conversation with the patient about the procedure cost.
The who may be the front desk or billing department, a patient counselor, or the doctor. Ideally, it is all of the above.
I have a large dry eye practice and often recommend thermal pulsation therapy for patients with meibomian gland dysfunction (MGD).
It’s important for the doctor to at least mention pricing with the recommendation, but not get bogged down in the financial details.
Previously by Dr. Matossian: Determining where thermal pulsation and IPL therapy meet